Sales

Bundles

Last updated: 2026-03-09

What Is a Bundle?

A bundle is a package that combines multiple products into a single unit with a shared price. Use it for ready-made kits ("Starter kit"), configurable offers, or seasonal combinations.

Bundle Structure

A bundle has six sections that you fill out when creating it:

  • Basic information — name, description, cover image, and category
  • Hero section — text and visual elements displayed on the public page
  • Components — which products are included, in what quantities, and with optional price adjustments
  • Configurator — steps the customer goes through to choose options (e.g. color, size, engraving)
  • Pricing rules — dynamic price shaping based on selected options
  • Thank-you page — what the customer sees after submitting a request

Configurator

The configurator is a series of steps you present to the customer before they fill out a request. Each step has a name and elements — most commonly variant pickers. The customer selects options, and the system calculates the final price based on pricing rules.

Example: a bundle "Laptop + bag + mouse" can have a step "Choose your bag" with three options, where each option can add a fixed amount or percentage to the base price.

Pricing Rules

Each rule activates under a specific condition and applies an action:

  • Condition type: quantity, selected component, custom field value, or tiered threshold
  • Action type: discount or surcharge, as a fixed amount or percentage

The system evaluates all active rules and applies them cumulatively.

Bundles and Offers

When a customer submits a request through the bundle configurator, the system automatically creates an offer with:

  • A link to the bundle (bundle_id)
  • The customer's saved configuration (bundle_configuration)
  • Line items matching the bundle components

On the offer page, you see a Bundle Request Details tab showing all components with prices and applied rules, plus a button for manually triggering pricing rules.

Use Cases

Household kit (B2C) — A "Kitchen set" bundle contains a pot, pan, and dinnerware set. The customer goes through two steps: choosing size and material. A 15% discount activates automatically if they select all three components in the largest size. The customer sees one price; you have one line item in the order.

Configurable IT equipment (B2B) — A "Workstation" bundle contains a computer, monitor, and keyboard. The IT manager chooses processor, RAM, and screen size. Pricing rules add surcharges for each upgrade. The configurator generates an offer that goes through a budget approval workflow.

Seasonal gift pack (B2C) — A "New Year Gift Box" bundle contains three fixed products. No configurator — the price is fixed and lower than buying each item separately. Publish the bundle in November, remove it in January.

Tips for Maximum Value

  • Use auto-save — the system saves your draft every 2 seconds, so you can stop and resume anytime
  • Every bundle has a public URL — share it directly with clients or embed it on your website
  • Components can have individual price adjustments, so the same bag can be cheaper in a "Starter" bundle than in a "Pro" bundle
  • Tiered rules are ideal for volume discounts: 1–5 units = regular price, 6–20 = −10%, 21+ = −20%